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Conventional denim production is dirty business and we’re on a mission to clean it up. Here's how we're doing it differently—and why that matters for you.
Better denim starts with better materials. We prioritize certified organic and regenerative cotton — a tiny share of the world's supply — grown with less water and healthier soil practices. That same intention carries through to production: state-of-the-art factories that recycle up to 98% of their water, using ozone washing, air drying, and renewable energy to reduce water and energy use by design.
We work with mills and wash houses that have verifiably reduced chemical use, moving away from harmful treatments common in conventional denim. Our partners are independently tested against leading safer chemistry standards like bluesign, OEKO-TEX Standard 100, and ZDHC — not self-reported claims. Fewer chemicals in your jeans, safer conditions for the people who make them, and lower environmental impact.
We don't guess at environmental impact — we verify it. Using Jeanologia's EIM, the industry benchmark standard for environmental denim wash impact, 96% of our washes score low to medium — meaning significantly less water, energy, and chemicals than conventional denim.
Our denim fabric is rigorously third-party tested multiple times from development through pre-production — verifying durability, consistency, and performance across fabric weight, tear strength, and color fastness. The result: denim built to get better with age, with more years in your wardrobe and fewer replacements.
Overall rating: 4.5194173 / 5 from 618 reviews.
The Way-High Curve Jean offers a flattering barrel leg and great shape, with many customers appreciating its longer length and perfect fit. The denim is sturdy, stretchy, and of great quality, though feedback on sizing is varied. The soft and comfortable feel of the denim is commonly reported, and the color is highly admired.
Review topics: ["size","fit","feel","problem","color","length","look","shipping","quality","fabric","material","jeans","stretch","style","weight","jean","comfort","design","shape","legs","waist","cut","hips","pants","butt","difference","build","pair","shade","snug"].
"I am returning these jeans because they are too small and the denim is thin. The cut is great but they were unexpectedly small with thin fabric. I recently bought the gardener jeans in the same size (25) and they fit perfectly (and I like the sturdy denim). I'd love a pair of the curve jeans with a thicker/more rigid denim. I'm 5'6", 130lbs and I usually wear a size 0R in Everlane pants."
"I had been wanting to try a pair of these “barrel” jeans for quite a while. The new price was so attractive so I decided to order them. The first pair were too short so I returned them for the longer length, as well as an inch larger in the waist. They did not disappoint. So, I ordered another pair in another color. I love them. Comfortable, different and fun!"
"These jeans are fantastic. Very classy, slight barrel but not too much, comfortable and a perfect fit. A little stiff but I am sure they will loosen once worn for longer. I am 5’6” and 130 lbs, with narrow waist and 27 fits perfectly. I got the longer length and it fits as on the model."
"I sized up after reading the reviews and I’m glad I did! I’m normally a 26, but sized up to 27. Sizing up, I have a bit more room when sitting down. I also got the regular (29 in seam), as a 5ft3in gal, it falls right on top of my foot. I like the slouched look."
"I can't stop wearing these! Great fit; they hold up well for many wears between washes. Style up or down. Couldn't ask for a better addition to my wardrobe this fall."
"Love these pants. Always reach for them in my closet and get compliments every time I wear them!"
"This would be the perfect Jean if the inseam advertised was accurate. Unfortunately, washed black measured just shy of 27. 75”That extra inch plus makes a big difference in where this Jean hits on someone tall. I’ve been having this issue with Everlane lately - pants continue to run shorter than advertised."
"Perfect fit and the look good."
"The fit of this barrel jeans is on point. Love both inseams. So flattering."
"Great style, shape, details, fabric"
