Blue Base

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Authentic Blue

Made of a super-soft blend of organic cotton and ECOVERO™, The Way-High® Skinny Jean is breathable and doesn’t stretch out after wear, proof that denim can be truly comfortable and flattering at the same time. Featuring our highest rise yet and a stretchy, legging-like feel with a gutsy denim look. 

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Women's Jeans & Denim

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Wherever we can, we use recycled materials to lower our carbon footprint and reduce waste. Currently, 97% of the polyester and nylon we use comes from certified recycled sources. Using recycled materials repurposes resources, reduces inputs, and diverts would-be-waste materials away from landfills.

Renewed Materials

Currently, over 75% of our cotton use is certified organic. Using organic cotton means cleaner and lower water usage, lower pesticide use, healthier soil, and a safer working environment for cotton farmers, compared to conventional cotton production. We utilize Textile Exchange's Organic Content Standard (OCS) and other leading industry organic manufacturing standards to certify applicable products from farm to finished garment.

Organic Cotton

Sourced from FSC-certified forests, our man-made cellulosic fibers are rated GREEN or higher by Canopy’s Hot Button Report, which means they surpassed audit standards for forest conservation techniques, chemical, air, and emissions management, and traceability and transparent sourcing.

Responsible Forestry

To manage the chemicals used in our global supply chain, we incorporate either bluesign®, GOTS, or GRS restricted-substance standards, all of which maintain restricted substance lists (RSLs) of harmful chemicals that are not permitted in the processing of our garments.

Cleaner Chemistry

In addition to meeting baseline standards for social accountability, wages, benefits, and health and safety, this factory goes above and beyond to prioritize environmental management systems and reduce its impact on the planet.

Ever-Better Factory

We use innovative water-saving techniques, including water reduction, water recycling and reuse, and wastewater capture and treatment. Our partner factories drastically reduce their consumption by capturing, purifying, and reusing the water from dye and wash processes.

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Sustainability