The '90s Loose Straight Jean
70% OFF
Regular price $41
Regular price $138 Sale price $41
70% OFF FINAL SALE
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The '90s Loose Straight Jean

70% OFF
Regular price $41
Regular price $138 Sale price $41
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The Cleanest Denim You'll Find.

Conventional denim production is dirty business and we’re on a mission to clean it up. Here's how we're doing it differently—and why that matters for you.

Better Is Our Starting Point

Better denim starts with better materials. We prioritize certified organic and regenerative cotton — a tiny share of the world's supply — grown with less water and healthier soil practices. That same intention carries through to production: state-of-the-art factories that recycle up to 98% of their water, using ozone washing, air drying, and renewable energy to reduce water and energy use by design.

The Only Toxic We Appreciate Is the Song

We work with mills and wash houses that have verifiably reduced chemical use, moving away from harmful treatments common in conventional denim. Our partners are independently tested against leading safer chemistry standards like bluesign, OEKO-TEX Standard 100, and ZDHC — not self-reported claims. Fewer chemicals in your jeans, safer conditions for the people who make them, and lower environmental impact.

Measured, Not Marketing

We don't guess at environmental impact — we verify it. Using Jeanologia's EIM, the industry benchmark standard for environmental denim wash impact, 96% of our washes score low to medium — meaning significantly less water, energy, and chemicals than conventional denim.

Can't Have Quality Without Standards

Our denim fabric is rigorously third-party tested multiple times from development through pre-production — verifying durability, consistency, and performance across fabric weight, tear strength, and color fastness. The result: denim built to get better with age, with more years in your wardrobe and fewer replacements.

Overall rating: 3.5 / 5 from 10 reviews.

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Review highlights

Reviews

Perfect jeans

"Fit is perfect. Fabric is fantastic. Love the look. Shortly after buying the first pair I went back for another. Honestly I wouldn’t mind having like 5 of these."

Travis K. (5/5)

Not rigid cheap for material

"Pants fabric is a lot thinner than you’d expect the denim on a rigid jean would be. Top of the pants kind of scrunch on fold over very normal sized belt."

Aidan D. (1/5)

Not very rigid.

"Pants fabric is a lot thinner than you’d expect the denim on a rigid jean would be. Top of the pants kind of scrunch on fold over very normal sized belt."

Aidan D. (1/5)

Shipping is way toooooo slow slow

"Everlane shipping is way toooooo slow slow . I am in Canada usually I will got my order around 10 days . But recently shipping is very very slow . The order I made by Black Friday for Christmas, I got them after holiday ."

Claire z. (3/5)

Mosft comfortable Jean

"Fantastic fit, feels wonderful. Great pants!"

Irakli (5/5)

"Husband loves them. They look great in him, and they fit true to size."

Wendy (5/5)

"These aren't true to size. Based on the size chart, 32 should have been my waist size but was way too big."

Ivan (2/5)

90's Loose fit Jean

"I am petite but I bought these jeans for myself and had them hemmed. Yes they are baggy on me but I love the fit and they look great with a long sleeved cotton shirt. and my loafers. My granddaughter got a pair too. Love them. !!!!"

Lizzie78 (5/5)

Runs big

"I got these for my husband in his usual size, but it seems like it runs 1-2 sizes too big, and very long! But the fabric was soft though and seemed like it would be nice, if it fit."

Candipong (3/5)

Great fit. Good shape, durability and light !

"This review was collected as part of a promotion The fit is good made - I can wear boots and also the shape in the legs gives it some form that is masculine yet on trend."

Fits T. (5/5)

Q&A

Clean Luxury. Better for You.
Clean Luxury. Better for You.
Clean Luxury. Better for You.
We believe your wardrobe should be effortless, luxurious, and crafted with real quality. That belief drives everything we do. We’ve done a lot over the past decade—but we’re just getting started. The journey toward better continues.