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Conventional denim production is dirty business and we’re on a mission to clean it up. Here's how we're doing it differently—and why that matters for you.
Better denim starts with better materials. We prioritize certified organic and regenerative cotton — a tiny share of the world's supply — grown with less water and healthier soil practices. That same intention carries through to production: state-of-the-art factories that recycle up to 98% of their water, using ozone washing, air drying, and renewable energy to reduce water and energy use by design.
We work with mills and wash houses that have verifiably reduced chemical use, moving away from harmful treatments common in conventional denim. Our partners are independently tested against leading safer chemistry standards like bluesign, OEKO-TEX Standard 100, and ZDHC — not self-reported claims. Fewer chemicals in your jeans, safer conditions for the people who make them, and lower environmental impact.
We don't guess at environmental impact — we verify it. Using Jeanologia's EIM, the industry benchmark standard for environmental denim wash impact, 96% of our washes score low to medium — meaning significantly less water, energy, and chemicals than conventional denim.
Our denim fabric is rigorously third-party tested multiple times from development through pre-production — verifying durability, consistency, and performance across fabric weight, tear strength, and color fastness. The result: denim built to get better with age, with more years in your wardrobe and fewer replacements.
Overall rating: 3.6357615 / 5 from 604 reviews.
The Original Cheeky® Jean offers a higher rise and straighter leg, featuring Happy Pockets for a lifted look. Customers appreciate the good quality and standout color, though opinions vary on the fit, length, and fabric. Some find the sizing inconsistent.
Review topics: ["fit","length","color","problem","fabric","waist","weight","legs","quality","material","look","shorts","feel","pockets","zipper","pants","shape","stretch","comfort","piece","design","customer service","cut","price","style","butt","hips","jeans","measurements","difference"].
"The cheeky jeans are all over the map in terms of sizing. I have the exact same style in 26 from a year ago, but they’re too tight. These ones in size 27 are way too loose. What gives? Is Everlane changing their patterns or sizing every 6 months, or is it just laziness? What was once a reliable store for denim for me has become a gamble."
"After less than one year of only occasional wear and even less frequent washing, my jeans developed a straight, vertical tear parallel to the zipper. After reaching out to the Product Team, I was told the issue was due to wear and tear. I expect a good pair of jeans that is worn only occasionally to last longer than one year. I will no longer be purchasing Everlane products."
"I have owned these jeans for less than two years and do not wear jeans often. I wanted to be thoughtful about my next pair as it had been 7-8 years since buying a new pair of jeans. The teeth of the zipper came off of the fabric and this is a reflection Everlane’s investment in poor quality of materials. I wear other jeans which I’ve had for 8-12 years and this has never happened before. I do not recommend these jeans if you want something with reasonable quality."
"So I wanted to love this jeans and I’m so glad I bought them on sale. The inseam is shorter but the waist height doesn’t seem like it was adjusted for a petite person, the result is a jean that is so high it’s uncomfortable to sit in. The raise band ends up by my rib cage, and I have a longer waist line for someone who is 5’1”."
"After less than one year of only occasional wear and even less frequent washing, my jeans developed a straight, vertical tear parallel to the zipper. After reaching out to the Product Team, I was told the issue was due to wear and tear. I expect a good pair of jeans that is worn only occasionally to last longer than one year. I will no longer be purchasing Everlane products."
"I'm so lucky I bought these (on sale!) because they are such quality jeans. The stitching and the thickness are made well. The fastenings work properly and are made to last. They are true to the description and sizing, and they do indeed fit snug around the butt with a bit of stretch. They fit well and even for cuffing at the bottom for a shorter look (i'm 5'5')."
"I'm so lucky I bought these (on sale!) because they are such quality jeans. The stitching and the thickness are made well. The fastenings work properly and are made to last. They are true to the description and sizing, and they do indeed fit snug around the butt with a bit of stretch. They fit well and even for cuffing at the bottom for a shorter look (i'm 5'5')."
"Love the design and fabric, disappointed with how hard it is to get the size right. I started with size 25. Seemed perfect until they stretched out about 2 inches, bagging at the waist and seat. So I bought a size 23. So tight I could barely close them and even with wear, not loose enough to be comfortable. Aha! I bought the size 24. Just right? No! Too tight. Fit like the 23. I don't get it and I've given up. I'm 5'3"", 105 lbs, 26"" waist, 33. 5"" hips."
"Unfortunately, these jeans stretched out to a comical level of butt and crotch bagginess. They're even full length on me now. Careful of those final sale options."
"Have a pair of these jeans which I love. Ordered second pair. Nothing alike. The material is thinner stretchier and the jeans are short. Also the pockets turn out. The quality is horrible. Sad you can’t be trusted to buy a second pair."
